22 July 2008

Siemens launches traveling technology fair

Siemens launched its U.S. tour last night of an impressive traveling expo.
Just about 300 people joined at Chicago's Navy Pier for the official unveiling of exiderdome.
Siemens’ exiderdome is essentially a traveling technology expo and learning laboratory. It is built on a barge for the first part of its nine-city tour. It will ship out Friday and head for Detroit. The 10,000 square-foot, two-story building carries energy and automation technology.
"The United States is by far the largest coountry for us to do business and we have a long history in Chicago,” said Heinrich Hiesinger, chief executive of Siemens Industry Sector, which is responsible for around $50 billion in revenue.
One of the ideas behind the traveling expo is to get out and touch customers.
“We cannot serve the customers of the world by staying home,” Hiesinger said.
Exiderdome has Siemens technology on display and gives examples of how the technology works.
"We sell productivity and exiderdome tells this story,” said Dennis Sadlowski, president and chief executive of Siemens Energy & Automation. "Productivity allows our customers to link the virtual world of design and development to real world production.”
Exiderdome’s nine-city, 10-month tour of U.S. manufacturing centers this year will go to Detroit 7-15 August, Boston 20-24 October, New York 1-7 November, Charlotte 8-12 December. Next year it will go to Orlando, Denver, Los Angeles and Houston.

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