Siemens planning U.S. growth

Siemens is already a huge player across the globe and it now wants to get bigger in the United States.
“We are planning on investing in the U.S.,” said Aubert Martin, president and chief executive of Siemens Energy and Automation in Alpharetta, Ga., at their 2006 Automation Summit here in hot Las Vegas. Some may see the U.S. as soft for manufacturing development, Martin said, but he sees it as a big region for growth.
“Totally integrated automation is what we are looking for,” said Ralf-Michael Franke, president of Industrial Automation Systems for Siemens in Germany during today's keynote presentations. “We are number one in discrete automation. Right now we are number 3 in process industry automation. We are aiming to be number 1 in the coming years.”
Siemens has a goal and they have the money to back up any one of their moves. Since 2004, the company has spent well over $3 billion on acquisitions.
The company said they have the technology that can stack up well against its competitors, but they don’t want to push their technology to an end user if they don’t need it. Instead, they want to be able to work together with end users for the correct solution. “We want to listen to the customer,” said Thomas Kopansky, vice president of Automation and Motion Division at Siemens Energy and Automation. “It doesn’t matter if you have the best technology, if you don't listen to the customer, then it does no good.”
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