Wednesday, November 4, 2009

A New Beginning

A well-known phrase that comes to mind as we look to the future is, “Today is the first day of the rest of our lives.” This phrase holds true for us because it is indeed a new beginning for ISA.

As many of you know, the Society has had to make difficult decisions in the recent months. Like many companies and organizations, we’ve been hit by the economy and we have reacted quickly to ensure long-term viability and success for the organization. You can be proud of the committees and leaders that worked to develop the strategies and business models that the executive board reviewed, discussed, and approved at the Fall Leader Meeting in Houston. They have worked diligently to present the best plans to move the Society forward, and they are committed to working with each of you to implement those strategies.

We all have the chance to make something that has always been special in our lives even more special. Among other things, the opportunity to develop the premier technical conference for automation as a focal point is there for the taking. My vision is to have a conference that will evolve into the “must attend” event of the profession. It will be the driving force for many ancillary activities that complement the knowledge, networking, and collaborative opportunities on which the Society can thrive. Albeit on a smaller scale than years’ past, an exhibit component will be fully integrated into the landscape of the event, allowing for unprecedented levels of access and exclusivity for this much valued part of the community. The latest knowledge and information will be disseminated to technicians, engineers, scientists, and academics from around the world—further strengthening our brand and the technical credibility behind it.

Possibilities for certification, publications, standards, and training are only limited by our failure to dream. These bring out the technical content on which ISA can thrive moving forward. ISA has a tremendous foundation of products and services that provide benefits to all of our Members. We must not forget this and we must all work to broadly communicate that value.

To ensure success, we all must come together to work as one team. Together, we will be able to do great things. My vision is full of optimism. You have my commitment as Society President—and as soon to be Past President—that every bit of effort possible will be spent working the dream. I hope that each of you will pledge your efforts to work the dream. Hold your head high and champion the thoughts on which tomorrow will be built.

Jerry
2009 ISA President